Friday, November 28, 2014

Alibaba to focus on e-commerce in rural China

News this week: The Alibaba Group announced this week that it has signed agreements with provincial governments in China’s western region, Xinjiang and Gansu, to promote the use of e-commerce amongst small- and medium-sized businesses.

Alibaba will work with local authorities to assist with the digitisation of government and public service sectors there. The group will also set-up verticals on some of its key platforms, 1688.com and Taobao.com, to promote products from the two countries.

In the company press release, Jack Ma was quoted, “We hope to use the Internet to spread knowledge to people in the countryside, and to make available the special products from these regions to consumers all over China.”

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