Friday, October 12, 2012

Exhibitors up 10% at Messe Frankfurt’s Interior Lifestyle China


News this week: Messe Frankfurt (Shanghai), organiser of Interior Lifestyle China, is reporting 10% growth in exhibitor numbers compared with the show’s 2011 edition. There were some 248 exhibitors from 15 countries this year. The four-day trade show will run from the 10th to 13th October at the Shanghai Exhibition Centre.

With a focus on middle- and high-end household products and accessories, Interior Lifestyle will feature five group pavilions from Germany, France, Italy, Hong Kong and Taiwan. Messe Frankfurt also announced that as a result of the show’s expansion, Lifestyle China will relocate to the Shanghai New International Expo Centre (SNIEC) next year and run from 25th to 27th September 2013.

Evan Sha, general manager of Messe Frankfurt (Shanghai), said, “The change of date also allows for Interior Lifestyle China to be held concurrently with Paperworld China, a major consumer goods show for the stationery industry. Furthermore, the new venue has facilities to meet the ongoing needs of our expanding show. In fact during the past six years, the number of overseas exhibitors and brands participating in the show has increased from less than 30% in the first edition to more than 70% in 2012.”

This post is excerpted from BSG's weekly e-newsletter which is part of our subscription research service, BSG Tracker. Visit our website to find out more about this service. You can also follow us on Twitter for all the latest updates.

No comments: